Six Tips for Better Reusable Bag Art

Good reusable bag art doesn’t have to be complicated or expensive. Here are six easy design tips to help you create high impact art on your bag.

Six Tips for Better Reusable Bag Art

1. Think beyond your logo. Every organization has phrases and images central to its emotional appeal. Use words and images to engage customers emotionally with your brand.
2. Design art to fit the print space. Vertical print spaces benefit from “stacking” art elements. Laminated bags allow you to use the whole bag as your canvas.
3. One color printing can be great. Most major brands focus on one key identifying color for branding. Highlight the color most important to your brand identity to maximize your impact.
4. Use fabric color to convey emotion. The emotional impact of a bag starts with the fabric color. Green bags signal eco-friendliness. Tan and brown bags convey calm with a natural feel. Red signals strength or excitement. When you match the fabric to your brand color or emotion, the whole bag conveys your identity. White or black ink adds your message without interfering with strong brand colors.
5. Keep It Simple. One great image is more memorable than a crowd of logos or information. Be selective. If you have sponsors, make their logos smaller. Always put your logo on both sides of the bag for maximum impact. You get half the promotional value if you print on only one side.
6. Team up. If you don’t have a graphic artist on staff, team up with a local artist to create a unique design. Many artists will work free for exposure to a larger audience. Or contact us. I Bag at a Time has the experience to help you create a memorable look for your bag.

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I’ve Been Using Them for 12 Years!

I see your best seller guarantees 2 years of regular use – OMG – I’VE BEEN USING THEM FOR 12 YEARS! And still using them. I’ve used them weekly to go grocery store and washed them quarterly since I purchased them in 2004!! I haven’t purchased another bag since I bought yours.

I still use it to this day

I bought my first 1Bagatatime bag in 2005 from a local produce stand, Kordell's in Lake Oswego, OR. I still use it to this day in 2015 on a weekly basis. I thought it was a great idea then, and look, now every store asks "Do you have your reusable bags with you?"

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Every Earth Week, we give away 20,000 free custom reusable bags. 1 Bag at a Time is attentive and responsive and offers us great customer service! The bags are exactly what we wanted (and come in right on budget) and our customers look forward to them every year.

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Director of Community Engagement / City Market, Onion River Co-op

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The Mountain Lodge Telluride has been purchasing top quality bags from 1 Bag At a Time for the past 5 or 6 years. We use the bags as a marketing tool for our Lodge and give them away in each room upon arrival so our guests can use the bags for local shopping and therefore cut down on plastic bags contaminating our planet. The quality of the bags is so good people take them home and re-use them. We have images of our property along with our name and website. I have seen our bags in Australia, Europe, South America and all over the United States. They are very popular and the marketing value is unbeatable.

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Director, Sales and Marketing / Mountain Lodge Telluride

Excellent service

We’ve been a customer of 1 Bag at a Time for approximately 10 years and have always received excellent service, competitive pricing, and a top-notch product. Lisa is very responsive and great to work with

Norma Angel

Sr. Administrative Analyst / Santa Monica Public Library

We love our 1 Bag at a Time

We (here at LifeSource Natural Foods) love our 1 Bag at a Time reuseable grocery bags. Because we change our color combination and/or design with each order, our customers collect them and use them whenever they shop elsewhere. And, the customer service is great, too!

Roxanne Magnuson

Marketing and Outreach Director / LifeSource Natural Foods

Excellent customer service – with 1 Bag at a Time

At Harvest Co-op Market, we have been repeat customers for 10 years. We not only wanted a good quality, long lasting bag for environmental reasons, but we also wanted to be sure that workers were treated responsibly. We found both - along with excellent customer service - with 1 Bag at a Time

Christopher Durkin

Director of Membership and Community Relations / Harvest Co-op Market